Your Trusted Icon Design Company
We design bespoke icons for software, websites, and apps, pixel perfect, on brand, and built to scale. As a UK-based icon design company with over 25 years of experience, we help product teams and developers create standout user interfaces that feel professional and perform flawlessly.
Whether you need a complete custom icon set or just a single app launcher icon, we’ve got you covered. From global enterprises to nimble startups, our clients rely on us for clarity, consistency, and creative excellence.
Software, App and Web, bespoke icon design company, any number, any style you need!
Our Recent Icon Design Work
From enterprise software to web apps and internal tools, we’ve designed custom icon sets for every kind of interface. Here’s a snapshot of the kind of work we deliver — crisp, clear icons tailored to your exact needs.
Fresh from the Icon Design Blog
Icon design isn’t just what we do — it’s what we obsess over. Our blog is packed with helpful guides, behind-the-scenes case studies, and expert tips to help you make better decisions about your next icon project.
Icon ManagerStress-Free Icon Design Projects
Managing a custom icon design project shouldn’t feel like herding cats. But when you’re juggling dozens or even hundreds of icons, it’s easy for things to spiral — missing feedback, outdated files, or confusion over which version is final.
That’s why we created Icon Manager — our own purpose-built platform designed to simplify even the most complex icon projects. Unlike shared folders or endless email chains, Icon Manager gives your team one central hub where everything is crystal clear.
Here’s what makes it different:
- Track progress across multiple stages and deliverables, including sets, sub-sets, and update rounds
- Comment on icons individually with threaded feedback to avoid crossed wires
- Side-by-side version previews so you can compare changes instantly
- Easy approvals — mark icons complete with one click, or request tweaks
- Download final artwork in multiple formats (SVG, PNG, ICO, ICNS) whenever you need it
It’s perfect for enterprise software teams, product managers, and marketing departments who need clarity and control — without micromanaging the creative process.
And because it’s exclusive to Creative Freedom clients, it’s fully optimised for the way we work. No learning curve. No extra cost. Just streamlined icon design that keeps your project moving forward.
Do you need icons for yourSoftware, Website or App?
From complex software UI to sleek web visuals, our icon design services cover every platform. Explore what we offer and find the perfect fit for your next project.
UI Icon Design for Software
Best for: Developers, SaaS Platforms, Engineering Tools, Enterprise Software
We create pixel-perfect UI icon sets optimised for clarity, consistency, and speed. Whether you’re launching a new product or modernising a legacy system, we’ve got your interface covered.
Website Icons & Illustrations
Best for: Marketing Teams, Design Agencies, Digital Products
Need visual punch for your homepage or product page? We create SVG and PNG web icon sets and bespoke illustrations that elevate user engagement and brand trust.
App Icon Design
Best for: Product Launches, Startups, UI Designers
Our custom-designed app launcher icons make sure your product stands out on desktops, phones, and tablets. Delivered in all required formats and sizes for every platform.
Not sure what fits?
Drop us a message — we’ll help you figure out exactly what you need. Whether it’s just a few icons or a full UI overhaul, we’ll guide you through the best approach.
Why Choose Our Icon Design Services?
When it comes to icon design, most clients don’t just want beautiful visuals — they want a partner they can trust to deliver, regardless of scale or complexity. That’s where we stand out.
- 25+ years of experience in designing icons for global brands and software companies
- Specialist team of UI and branding-focused icon designers — not generalists
- Our Icon Manager platform simplifies feedback, approval, and asset delivery for complex projects
- Clear, consistent results across hundreds or thousands of icons — even across product suites
- No surprises: fixed pricing, clear briefs, and rapid communication
Unlike many icon design services that rely on one individual or outsourced freelancers, we’re a structured design company with dedicated project support. You work directly with Adam and get matched with the right designer from our international team.
Clients come to us when quality, reliability, and scalability matter.
Trusted by Global Brands
From multinational software developers to innovative startups, companies around the world trust Creative Freedom to deliver bespoke icon design that performs, visually and functionally.
Creative Freedom executed on our icon project to a high quality level. They responded well to feedback and turned around what few revisions we requested very quickly. Getting to the finish line on the icons was painless. I recommend their services, which are not only excellent but also competitively priced.
Jon Grall, Dropbox
We needed over 700 icons for our new software product. Creative Freedom did a great job designing icons that had a fresh, modern look with minimal direction from us. Their system for organizing and approving the designs is professional and made communications easy, even though we were half-a-world away.
Annette Plumber,SAi Software
See What’s Possible Industry Icon Examples
We’ve designed custom icons for almost every sector — from military software to pharmaceuticals, engineering, and data analytics. Each project demands its own visual language. Here are just a few examples of how we adapt icon design to suit your industry, platform, and users.
Which Icon Design Service Do You Need?
We offer three core services depending on your platform, audience, and design needs. Not sure where your project fits? Just get in touch and we’ll guide you through and show you what a trusted custom icon design company can provide.
UI Icons for Software & Apps
Ideal for: Developers, Product Owners, SaaS teams
Custom UI icon sets for clarity, speed and consistency. Whether you’re building new tools or refreshing legacy interfaces, we deliver pixel-perfect visuals across your entire application.
Website Icons & Illustrations
Ideal for: Marketing Teams, Agencies, Brand Managers
Make your website stand out with custom iconography and supporting visuals. We design icons and illustrations that engage, clarify, and elevate your brand online.
Enterprise & Technical Icons
Ideal for: Engineers, CAD Teams, Industrial UX/UI
Large-scale icon systems for complex software platforms. From industrial tools to data dashboards, we deliver icon sets that scale cleanly across thousands of functions.
Need something else?
We also offer app launcher icon design, refreshes, and one-off services. If you’re not sure where your project fits, just ask Adam.
What makes us different
Most icon design services are just one designer. We’re a full team — structured, scalable, and built for complex projects. Whether you’re delivering 5 icons or 5,000, we give you clarity, creative consistency, and peace of mind.
- 25 years of experience designing icons for desktop, web, and mobile platforms
- A diverse global team of specialist icon designers with unique styles
- Scalable delivery — from 5 icons to 5,000+, always consistent and on time
- Structured feedback workflow using our Icon Manager platform
- Pixel-perfect precision at every display size and resolution
We’ve helped brands move away from chaotic design processes and unreliable freelancers by offering a team that works like an extension of yours — collaborative, responsive, and completely focused on icon design.
If you’ve ever struggled with blurry icons, inconsistent styles, or missed deadlines, it’s time to work with a dedicated icon design team that gets it right the first time.
What Our Clients Ask Before Starting
- 🧩 Can you match our existing icon style?
- Yes. We’re experts at reverse-engineering and evolving existing icon styles for consistency across legacy and new interfaces.
- 📦 How are icons delivered?
- We supply all major formats — PNG, SVG, ICO, ICNS — plus Illustrator source files if needed. You get exactly what your dev team needs, ready to drop in.
- 📆 What’s your turnaround time?
- It depends on complexity and volume, but most icon sets are delivered in phases to keep things moving. Smaller projects can turn around in 1–2 weeks.
- 🔐 Do we own the rights?
- Yes. Once the project is complete and paid, full copyright and usage rights are transferred to you.
