Icon Designers Blog

What’s best for your brand? In-house vs outsourcing

  |

A lot of companies have been established with a small in-house team and enjoyed the successes of this set-up. Your brand, however, may be set for bigger and better things, which could involve expansion or looking at external sources for their design services. Every company is different, but when it comes to the bigger picture… Read more »

Icon Design – Modern day cave paintings

  |

Icons form visual languages that (like any other language) operate within their own systems of convention and association in order to convey meaning. Whereas spoken language offers the scope for infinite finesse, personal tone, and even ambiguity, the role of iconic language is to invariably provide clarity and brevity – to render the message simple,… Read more »

An opportunity to rethink your product and brand

  |

If you have an application or software which has been in use for a number of years or was recently designed but with rather not-very-impressive icons in use, maybe it’s time for a refresh. A complete icon redesign can provide an opportunity not only to freshen up your image, but it can give a new… Read more »

How Web 2.0 has affected icon design

  |

Icons have become an essential element of modern web design and have to be both functional and visually appealing. Web 2.0 has given rise to an increasing number and different variants of icons. The more Web 2.0 websites, applications and platforms that appear, the greater the need for icons. Although it is tempting to litter… Read more »

The multi-faceted uses of great icon design

  |

From business-to-consumer and business-to-business websites, to shopping portals and social networking sites, icons are everywhere, so it’s never been more important and relevant to have great icon design to assist users in their journey. So what works best in icon design? In the age of the information highway, icons that really work are those that… Read more »

Ensuring that your icons package is a winner on all fronts

  |

In the modern competitive world, design is no longer limited to functionality. Nowadays, sleekness of presentation and user-friendliness are significant factors in how a product or service is perceived. In a world where designer labels are all the rage, much of design is about lifestyle, elegance and panache. This reality applies as much to the… Read more »

Why you want to own the copyright to your icon designs

  |

If you have a brand that you’re proud of, you want to show it off to your clients and competitors alike, whether it is through literature or advertising. But the easiest and most convenient way to display your company or business image is through the design of your website, application and icons. 1. Owning copyright… Read more »

Give your icon design some dimension

  |

Icon design has developed over the years as computer-aided design has become more advanced. There is now a greater demand for three-dimensional images, as they help 3D arrowsto represent objects or signs as we actually visualise them: solid, and with light, shadow and depth. This contemporary and polished look has made three-dimensional icon design one… Read more »

Icon Branding

Icons as part of your brand

  |

With so many modern gadgets at their finger tips, from iphones to digital cameras, one can assume that most computer users are getting icon-savvy. They see loads of icons everywhere and instinctively know how to use them most of the time. This sets a challenge to entrepreneurs who are developing new applications and software to… Read more »

Five questions leading to a great icon design brief

  |

Are you planning to have a set of icons designed for your website or application, or a complete icon-makeover in the near future? As any icon designer will tell you, clear guidelines and a good brief can really help them deliver the goods. A design company will tell you the exact technical criteria and information… Read more »